Blog

Interaction Design - Science Museum Brief

Interaction Design - Science Museum Brief 

For the first brief of this year, we were asked to create an interactive experience to promote an exhibition at the Science Museum "Mathematics: The Winton Gallery", which tells powerful stores about the work of mathematicians. The problem with the exhibition at the science museum is that they attract schools and families but for young adults, they are perceived as "not engaging or attractive". So we were tasked with finding a solution for this.

To find a solution for this problem we visited The Science Museum to gain some primary research, which I discussed in a previous blog: Mathematics: The Winton Gallery. From this, we picked a 'story' to base our idea of, being; JMW Turner perspective drawings. As we found this story to be the most interesting and It had a lot of potential for what we could create from it to promote the exhibition.

Once we had to pick a story to base our promotion off, we created a questionnaire to find out what young adults do in there free time:

Questionnaire

Q1 How do you spend your free time?

Q2 What media do you use in your free time?

Q4 What hobbies do you do in your free time?

From this questionnaire we found that most of the target audience spend this time out socialising or socialising on social media. So from this, we decided to create some sort of interactive billboard that would be placed in public spaces that our target audience spends time in or in areas leading to The Science Museum. So we began to create concepts for this:

22713032_10215274637925670_1940434485_o.jpg

Above is the deck showing the 3 concepts we came up with with the visual references, the concept and the Interactive Technology/Method. After creating this we narrowed it down to one concept being the 'Manipulation Of Perspective' concept. We chose this concept as we found it the most interesting and thought it had the most potential out of the concepts. Also, we received very positive feedback on this concept. So we developed the concept, starting drawing out a few renditions of ideas we had (image on the left)

But from the feedback, we received this idea of having multiple screens that would affect your perspective of reality in different ways it was too complex and we needed to simplify it a bit. Whised receiving the feedback we were shown an app that allows you to see graphics in '3D' without glasses via using a technology called Haar 3D. So from this, we decided to combine this technology with JWM turners work. From this we came up with the concept "With Out Maths, Art Is Flat":

"WITH OUT MATHS ART IS FLAT" - DECK

PERSONAL SUBMISSION
CONCEPT VIDEO
Harry Wilson